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☆ As AI takes hold of your smartphone, the end of the app era could be in sight
▼ + stars: | 2024-02-28 | by ( Hugh Langley | ) www.businessinsider.com time to read: +5 min

Smartphone makers flooded Mobile World Congress to show off new AI features. More AI tools are moving on to devices, which would make them faster and cheaper to run. Now, as the industry looks to capitalize on the AI boom and galvanize a stagnating mobile market, phone makers want the AI tools to run locally on the phone itself. The company attended MWC to tout how it's helping phone makers such as Samsung and Honor run more AI tools on their phones. Samsung was also there, previewing some of the AI tools it's begun to roll out on its phones, including a nifty live-translation feature.

Persons: —, chipmakers, it's, Morgan Stanley, Francisco Cheng, Hugh Langley, Cheng, Siri, Francisco Jeronimo, Jeronimo Organizations: Congress, Service, Mobile, Companies, Qualcomm, Samsung, Hugh Langley Qualcomm, MWC, Google, Motorola, IDC, Insider, Deutsche Telekom, Brain.ai Locations: Barcelona

☆ Google chief says the company got it wrong after Gemini's responses sparked a bitter backlash. Read the full memo.
▼ + stars: | 2024-02-28 | by ( Beatrice Nolan | Hugh Langley | ) www.businessinsider.com time to read: +2 min

Google CEO Sundar Pichai says the company got it wrong after its flagship AI system Gemini showed bias, which sparked backlash from some users. In a memo sent to employees, which Business Insider obtained, Pichai acknowledged the recent controversy over Gemini. Pichai said in the memo: "I want to address the recent issues with problematic text and image responses in the Gemini app (formerly Bard). Pichai appeared to acknowledge some of this criticism in the memo sent to staff. Read the full memo that Pichai sent to staffers:

Persons: Sundar Pichai, Pichai, Semafor, Bard, Elon Musk, Adolf Hitler, Gemini, Hitler Organizations: Google, BI, Tesla, Business

☆ Google chief says the company got it wrong after Gemini gave 'completely unacceptable' responses and sparked a bitter backlash
▼ + stars: | 2024-02-28 | by ( Beatrice Nolan | Hugh Langley | ) www.businessinsider.com time to read: +1 min

Google CEO Sundar Pichai says the company got it wrong as controversy swirls over its Gemini AI. Pichai made the comments in a memo sent to staff and obtained by Business Insider. Google faced backlash after users complained Gemini was generating historically inaccurate images. AdvertisementGoogle CEO Sundar Pichai says the company "got it wrong" after its flagship AI system Gemini showed bias, which sparked backlash from some users. In a memo sent to employees, which Business Insider obtained, Pichai acknowledged the recent controversy over Gemini.

Persons: Sundar Pichai, Pichai, Gemini, —, Semafor, Bard Organizations: Gemini, Business, Google, Service

☆ Google DeepMind CEO addresses the Gemini debacle and says image generator could be back in a 'couple of weeks'
▼ + stars: | 2024-02-26 | by ( Hugh Langley | ) www.businessinsider.com time to read: +1 min

Google DeepMind CEO Demis Hassabis addressed the Gemini debacle at Mobile World Conference. He said the company hopes to have the image generator online again in a "couple of weeks." download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . AdvertisementGoogle DeepMind CEO Demis Hassabis said the company hopes to relaunch its artificial intelligence image generator as soon as the next "couple of weeks." Google paused access to its image generator last week after users found that the tool would produce historically inaccurate images, including racially diverse images of the US Founding Fathers and Nazis.

Persons: Demis Hassabis, — Organizations: Google, Mobile World Conference, Service, Business

☆ Pivotal, the flying-car company backed by Google cofounder Larry Page, lays off 10% of staff
▼ + stars: | 2024-02-23 | by ( Hugh Langley | ) www.businessinsider.com time to read: +4 min

download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewPivotal, the flying car company backed by Google cofounder Larry Page, announced this week it had laid off nine employees, or 10% of its staff, according to the company and a memo seen by Business Insider. It went on sale in January starting at $190,000, and the company says the units will ship in June. His early prototyping caught the attention of Page, who agreed to financially back the company and move it to Palo Alto, California in 2014. Page initially planned to merge Opener with Kittyhawk, his other flying car venture, but tensions between leaders kept the two operations apart.

Persons: —, Larry Page, Ken Karklin, Karklin, Marcus Leng, Page, Kittyhawk, Leng Organizations: Service, Business, Karklin, Kittyhawk, Boeing Locations: Canadian, Palo Alto , California, Wisk

☆ Google employees are posting internal memes poking fun at how many AI models and names the company launched
▼ + stars: | 2024-02-21 | by ( Hugh Langley | ) www.businessinsider.com time to read: +1 min

Google just launched another AI model, named Gemma. Even some Google staff are losing track of all the new models and names. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . The company just announced yet another new family of AI models called Gemma. In the last three months, Google has launched Gemini, killed Bard and renamed it Gemini, launched a better version called Gemini Advanced (not to be confused with Gemini Ultra, which is the name of the model), launched another improved version called Gemini 1.5, launched Gemini for Workspace, and given employees access to an internal version of Gemini trained on Google data, named Goose.

Persons: Gemma, —, Bard Organizations: Google, Service, Gemini, Business

☆ AI isn't driving tech layoffs — but it does make a good scapegoat
▼ + stars: | 2024-02-21 | by ( Beatrice Nolan | ) www.businessinsider.com time to read: +2 min

Layoffs have been sweeping the tech sector and some are blaming AI. NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. AdvertisementFears about AI leading to job cuts are increasingly common, especially as everyday usage of the technology grows. The development was causing anxiety in the ad sales departments, per the report, which later faced a round of job cuts. While AI may not simply replace workers, companies' investment in AI development may be causing cutbacks in other areas.

Persons: —, Duolingo, Hugh Langley, Fortune's Jeremy Kahn Organizations: Service, Bloomberg, Google, Business

☆ Google's new AI-powered wingman highlights the challenges of using a tool that could eventually replace you
▼ + stars: | 2024-02-15 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +7 min

NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. In today’s big story, we’re looking at Google’s new internal AI model aimed at improving worker efficiency. The big storyAI assistanceCBS Photo Archive/Getty ImagesGoogle employees are getting an AI-powered wingman in the company’s bid to improve efficiency. Goose can answer questions about Google's tech and write and edit code, according to an internal summary of the model. Tech companies have tested inventions on their own employees for years in a process known as "dogfooding," writes BI's Alistair Barr.

Persons: —, Denny's, customizations, Hugh Langley, Tom Cruise’s copilot, Alistair Barr, Tyler Lee, “, Bryan R, Smith, Wall, Gary Gensler, We’re, Société, Elad Gil, Gil, ChatGPT, it’s, Uber, Nomura, Young homebuyers, Meredith Whitney, Donald Trump, Dan DeFrancesco, Hallam Bullock, Jordan Parker Erb, George Glover Organizations: Business, Service, CBS, Getty, Microsoft, OpenAI, Tech, Google, Big Tech, Fed, UBS, SEC, Silicon Valley’s, BI, Xbox, Dragon, Workers, Wall Locations: China, New York, London

☆ Silicon Valley's biggest ever 'dogfooding' experiment has begun. The implications are huge.
▼ + stars: | 2024-02-14 | by ( Alistair Barr | ) www.businessinsider.com time to read: +4 min

Big Tech companies are testing AI tools internally in a massive 'dogfooding' experiment. This involves Big Tech companies taking large language models and generative AI tools and putting them to work inside their own organizations. The findings could also change how Big Tech companies operate — and how many expensive engineers they need. Big Tech companies want to sell AI tools to help businesses, developers, advertisers, creators, and other customers reach this new productivity nirvana. If these dogfooding tests go well, Big Tech companies may not need to hire as many workers in the future.

Persons: —, It's, Googler Anthony Vallone, Ruth Porat, Hugh Langley, it's, BI's Ashley Stewart, Stewart, there's, Urs Hölzle Organizations: Big Tech, Google, Microsoft, Service, Microsoft Microsoft Locations: Silicon

☆ Google quietly launches internal AI model named 'Goose' to help employees write code faster, leaked documents show
▼ + stars: | 2024-02-14 | by ( Hugh Langley | ) www.businessinsider.com time to read: +4 min

It is designed to assist with building new products, according to internal documents reviewed by Business Insider. “It can answer questions around Google-specific technologies, write code using internal tech stacks and supports novel capabilities such as editing code based on natural language prompts,” an internal summary of Goose reads. The documents note that the creation of Goose was a collaborative effort between Google Brain, DeepMind, and Google's internal infrastructure teams. And Goose isn't the only example of Google using AI to be more efficient. AdvertisementAnd if Googlers have specific development questions while using Goose, they're encouraged to turn to the company's internal chatbot, named Duckie.

Persons: —, it’s, Gemini, “, Ruth Porat, Goose, TKTKTK Goose, DeepMind, ”, Philipp Schindler, Business Insider’s, they're Organizations: Service, Business, Google, Microsoft

☆ Google's AI product lead explains why the company is doing a 'clean-up' and renaming everything 'Gemini'
▼ + stars: | 2024-02-08 | by ( Hugh Langley | ) www.businessinsider.com time to read: +4 min

Google is renaming its AI assistant Bard to Gemini. It's also finally giving users access to Gemini Ultra, its most powerful AI model yet. "It's all sort of a clean-up and embracing of Gemini as our AI brand," Hsiao told BI on Wednesday. It's like, there's a Gemini model, but the product is Bard. A version of Gemini has powered the Bard chatbot since then, although Google stopped short of releasing the most powerful Gemini model, known as Ultra.

Persons: Bard, Gemini, It's, Sissie Hsiao, —, Hsiao, Bard chatbot, OpenAI's ChatGPT, it's Organizations: Google, Gemini, Service, Business

☆ What's Google's most 'advanced' ChatGPT challenger like? It'll cost you $19.99 a month to find out.
▼ + stars: | 2024-02-08 | by ( Camilo Fonseca | ) www.businessinsider.com time to read: +2 min

Gemini Advanced is the newest generative AI system to hit the market as part of Google's new AI Premium package, which is available for $19.99 a month. Gemini Advanced is built off the back of Google's Bard chatbot, which was launched last year and is free to use. Gemini Advanced is available in 40 languages online, and will also have mobile functionality via the Google app on iOS. Google's efforts come in the wake of the generative AI craze pioneered by ChatGPT, developed by OpenAI. And Grok, developed by Elon Musk's xAI, is available to premium subscribers on X, formerly Twitter, for $16 per month.

Persons: —, Google's Bard chatbot, Bard, Sissie Hsiao, BI's Hugh Langley, OpenAI, Rufus, Elon Musk's, Google's Bard Organizations: Service, Google, Business, Gmail, ChatGPT, OpenAI, Microsoft, Wall Street Locations: Google's

☆ Google cofounder Larry Page quietly bought a Puerto Rico island for $32 million, records show
▼ + stars: | 2024-02-01 | by ( Hugh Langley | ) www.businessinsider.com time to read: +7 min

The Google cofounder purchased Cayo Norte, a large private island in Puerto Rico, in 2018, according to documents reviewed by Business Insider. Cayo Norte sits about 20 nautical miles east of Puerto Rico and just northeast of Culebra, another island that forms an archipelago. Cayo Norte is known for its white sandy beaches, surrounding coral reefs, and preserving a refuge for endangered sea turtles. Google cofounder Larry Page bought Cayo Norte, an island in Puerto Rico. Page purchased the Lollik islands, which sit 23 miles east of Cayo Norte, in 2014 for $23 million, BI previously reported.

Persons: —, Larry Page, Page, Lucinda Southworth, Cristina Rosado, Southworth, Dan Shelley, Hugh Langley, Shelley, Louis Padrón, Richard Gautier, Wayne Osborne, Great Hans Lollik, Hans Lollik, Osborne, Lucinda Southworth C, Mary Ann Lucking, Lucking, Sergey Brin, Kimberly White, Sundar Pichai, Brin, Kitty Hawk Organizations: Service, Google, Business, Virgin Island Properties, US Virgin, BI, LLC, Area, Cayo Norte, SVI Investments, Virgin Islands Locations: Cayo Norte, Puerto Rico, Caribbean, US, Puerto Rico's Fajardo, Cayo, Culebra, SVI, Padrón, Virgin, Great, Conservation, Kimberly White Cayo

☆ Google's efforts to shrink its workforce in Korea has hit a snag as some employees are refusing to go
▼ + stars: | 2024-01-23 | by ( Jyoti Mann | ) www.businessinsider.com time to read: +3 min

About 10 Google employees from its office in Seoul have accepted the company's suggestion to resign, the report said. Around 100 Google workers in Korea formed a union last year due to mounting concerns over the industry-wide layoffs in the US. "With the ongoing job cuts within the US tech industry, employees have been concerned about their job security and decided to establish a union," Kim Jong-sub, head of the Google Korea union, told Korea Herald last April. Google laid off 12,000 employees in 2023 — about 6% of its headcount — and it's continuing to make job cuts this year. A total of 262,595 employees were laid off from 1,186 tech companies in 2023, Layoffs.fyi, which tracks job cuts, showed.

Persons: KangNam, Bongsoo Jung, Kim Jong, Sundar Pichai, Hugh Langley, Google didn't Organizations: Service, Google, Korea JoongAng Daily, Business, Google Korea, Korea Herald, Korea Locations: South Korea, Korea, Seoul

☆ Leaked memo: Google is laying off hundreds of employees in its advertising sales team
▼ + stars: | 2024-01-16 | by ( Hugh Langley | ) www.businessinsider.com time to read: +6 min

Google is laying off "several hundred" employees in its advertising sales team, Business Insider has learned. Schindler wrote that the cuts were the result of changes being made to how Google's sales team operates. BI previously reported that Google was shifting more staff away from Large Customer Sales (LCS), a team that serves the company's bigger advertising clients, to its Google Customer Solutions (GCS) team, which serves more medium-level clients. This reorg is the next evolution of that as cuts appear to be primarily targeted at the LCS team. Our goal has always been to have the right customer, mapped to the right channel for growth, with the best support models and streamlined operations.

Persons: Philipp Schindler, Google's, Schindler, Max, Chris Pappas, Jerry Dischler, Vidhya Srinivasan, Here's, we've, we're, I've, we'll, Philipp Organizations: Google, Business, BI, LCS, Alphabet Workers, Global, Solutions

☆ Apple tells dozens of employees in San Diego to move to Austin or face layoffs, report says
▼ + stars: | 2024-01-15 | by ( Jyoti Mann | ) www.businessinsider.com time to read: +3 min

Apple has told 121 staff in San Diego to move to Austin or face being laid off, Bloomberg reported. They've been given until the end of February to decide if they'll relocate, the report said. AdvertisementApple has reportedly told 121 employees in San Diego to relocate to Austin or face being laid off. People with knowledge of the matter said the employees told Bloomberg the majority of the 121 workers weren't willing to relocate. The company told staff in its Development and Preservation teams to reapply for their jobs or they would get laid off.

Persons: Apple, They've, they'll, —, Siri, Platformer's Zoë Schiffer, Schiffer, Hugh Langley, Tim Cook, Apple's, Tim Cook's, It's, Apple didn't Organizations: Bloomberg, Service, Apple, Texas, Preservation, Meta, Google, CNBC, Microsoft, Huawei, Reuters, Business Locations: San Diego, Austin, China

☆ The top 10 people in artificial-intelligence hardware
▼ + stars: | 2023-12-25 | by ( Hugh Langley | Rosalie Chan | ) www.businessinsider.com time to read: +1 min

Jack Hidary, SandboxAQJack Hidary, the CEO of SandboxAQ. SandboxAQThe intersection of AI and quantum technology isn't talked about as much as buzzy chatbots right now — but it's a future Hidary is trying to prepare us for. His company, SandboxAQ, began life in Alphabet as a research unit nestled in the company's X building, exploring how to run quantum workloads using the same chips as those that power AI. Hidary spun the unit out in early 2022 with a nine-figure round of investment that included the former Alphabet executive chair Eric Schmidt and Marc Benioff, the CEO of Salesforce. See the full list of 100 people who make AI intelligent here.

Persons: Jack Hidary, isn't, Hidary, Eric Schmidt, Marc Benioff

☆ OpenAI CEO Sam Altman went on an 18-month, $85 million real-estate shopping spree — including a previously unknown Hawaii estate
▼ + stars: | 2023-11-30 | by ( Katherine Long | Hugh Langley | ) www.businessinsider.com time to read: +11 min

AdvertisementYears before the recent drama at OpenAI turned CEO Sam Altman into a household name, the former Y Combinator president went on an extraordinary 18-month, $85 million real-estate shopping spree, according to records reviewed by Business Insider — including a previously unreported $43 million Hawaii estate on land that locals describe as historically significant. AdvertisementSam Altman's Hawaii estate is immediately adjacent to the reconstruction of the royal temple of King Kamehameha I. Maxar TechnologiesA $43 million estate in HawaiiIn July 2021, Altman bought a twelve-bedroom estate in Kailua-Kona, on the big island of Hawaii, for $43 million. Altman's purchase of the Hawaii property has not been previously reported. AdvertisementAnnie had been unaware that her oldest brother owned property in Hawaii until Business Insider asked her about it, she said. A $27 million San Francisco homeAltman's weekday residence is a home on San Francisco's Russian Hill that was once described — inaccurately — as the most expensive home in San Francisco.

Persons: Sam Altman, Altman, —, OpenAI, he's, He's, Sam Altman's, King Kamehameha I, King Kamehameha, Jennifer Serralta, Serralta, Jack, Max, — Sam Altman, Mark Zuckerberg, Larry Ellison, Marc Benioff, Jeff Bezos, Peter Thiel, Annie Altman, Annie, Sam's, Napa Altman, Cade Metz, Bob Dickinson Organizations: Service, Business, Bloomberg Tech Summit, Wall Street Journal, YouTube, Altman, LinkedIn, Apollo, Opportunity Fund, Silicon Valley, Business Insider, San, SEC, 9Point Ventures, Uncommon Ventures, New York Times, Capital Management, San Francisco Chronicle, New Yorker, Israeli Defense Force, Tesla Locations: San Francisco, Napa, Hawaii, Napa , California, Sam Altman's Hawaii, Kailua, Kona, wakesurfing, Kauai, Lanai, San, Russian, California, Hollywood, Big Sur

☆ 'Morale is at an all-time low': Ex-Googler writes scathing letter slamming layoffs and 'eroded' culture
▼ + stars: | 2023-11-23 | by ( Hugh Langley | ) www.businessinsider.com time to read: +4 min

He also accused CEO Sundar Pichai of lacking "visionary leadership." AdvertisementAn ex-Google employee has published a highly critical letter attacking the firm's "eroded" culture and accusing CEO Sundar Pichai of lacking "visionary leadership." AdvertisementHickson is unusually candid, however, especially in his remarks on CEO Sundar Pichai. AdvertisementHickson says these layoffs have "insidious" effects on the culture that can cause employees to "dramatically dial back any risk-taking." AdvertisementAs for whether Google's culture can be salvaged, Hickson thinks it can, but says the "clock is ticking."

Persons: Googler, Sundar Pichai, —, Ian Hickson, Hickson, Larry Page, Sergey Brin Organizations: Google, Service, Business, BI

☆ OpenAI is in a deadlock. The coming hours will determine its fate.
▼ + stars: | 2023-11-21 | by ( Hugh Langley | ) www.businessinsider.com time to read: +5 min

Most OpenAI employees have signed a letter saying they will leave if Altman is not reinstated. Extremely late Sunday, Microsoft CEO Nadella announced that Altman and OpenAI cofounder Greg Brockman would join Microsoft to lead a new AI research team. Let's say Microsoft ends up hiring the OpenAI employees threatening to walk, to the tune of almost 800 staff. Nadella has made clear he thinks OpenAI's board needs to change, and he's the man writing $13 billion checks. Salesforce CEO Marc Benioff has already offered to hire OpenAI employees who leave and match their compensation.

Persons: Altman, —, OpenAI, Sam Altman, Nadella, Greg Brockman, Brockman, Anna Makanju, everyone's, Ilya Sutskever, Emmett Shear, Kali Hays, Sutskever, Google's, Marc Benioff Organizations: Service, Friday's, Microsoft, Bloomberg, Employees, Meta, Rivals

☆ Emails reveal how Amazon and Google tap friends in government to influence policies. Critics say there's too much 'coziness' with Big Tech.
▼ + stars: | 2023-11-10 | by ( Hugh Langley | ) www.businessinsider.com time to read: +7 min

When you work as a Big Tech lobbyist, there's a good chance you're already friends with someone in government. In 2022, 82.4% of Amazon lobbyists and 81.3% of Alphabet lobbyists previously held government jobs, according to data from OpenSecrets. "Big Tech uses its special revolving door access to furtively push for rigged trade policies," Warren wrote. The emails are limited to correspondence with Amazon and Google lobbyists and do not include communications with representatives of other tech companies. Big Tech critics say this access to policymakers is not granted to the public or civil-society groups, and that's why Warren and others have called for more transparency.

Persons: there's, Sen, Elizabeth Warren, Katherine Tai —, Warren, Tai, Andrea Boron, Mary Thornton, Karan Bhatia, Google's, Byun, Jillian DeLuna, Thornton, Bhatia, Kate Kalutkiewicz, USTR, Maria Langholz, Trump, Biden, Amazon's Thornton, Ethan Holmes, Joe Biden, Jonathan Ernst, That's, José Castañeda Organizations: Big Tech, United States Trade Representative, Google, Amazon, Amazon Web Services, YouTube, Amazon Prime, Spotify, Canada's, Demand, Prosperity, Reuters Locations: Big, Asia, China, Bali, Tokyo

☆ Leaked numbers show YouTube TV is the fastest-growing Google product as the company makes big bets in streaming
▼ + stars: | 2023-11-08 | by ( Hugh Langley | Rosalie Chan | ) www.businessinsider.com time to read: +3 min

YouTube's big bet on the NFL Sunday Ticket may be paying off, with YouTube TV becoming the fastest-growing Google product over the past year, according to internal growth metrics viewed by Insider. The television streaming service also saw the highest engagement of any Google product as well as the highest retention rate, according to the data. It said 52% of YouTube TV's users were frequent, while only 8% of YouTube TV accounts had lapsed. YouTube TV , which offers a selection of linear and on-demand programming, launched in 2017. "YouTube watch time increases substantially after tablet adoption, with YouTube watch time on form factors other than tablet decreasing only slightly," read a summary of the findings.

Persons: Ruth Porat Organizations: NFL, YouTube, Google, Street Journal, Magic Eye

☆ Google lays off employees working on its voice assistant
▼ + stars: | 2023-11-01 | by ( Hugh Langley | ) www.businessinsider.com time to read: 1 min

Google has laid off a handful of employees working on its voice assistant. Up to 20 staff members were cut, an internal document claimed. Google has laid off a handful of employees who worked on its voice assistant, Insider has learned. Several employees working on Assistant were informed on Monday that their roles were being eliminated, according to a person familiar with the matter and an internal employee document that tracks employee layoffs across the company. The total number of affected employees could not be learned, but the internal document claimed up to 20 individual contributors were laid off.

Organizations: Google

☆ Google is shaking up its sales strategy to push its most important AI-powered product to more advertisers
▼ + stars: | 2023-10-24 | by ( Hugh Langley | Lara O'Reilly | ) www.businessinsider.com time to read: +6 min

These smaller advertisers work with the Google Customer Solutions (GCS) team and spend between $250,000 to $2 million per quarter, according to a Google source. An official restructure of the sales team hasn't been announced internally but the recent sales moves reflect this broader trend, those sources said. "Performance Max has been around for three years, keeps getting better and drives increased performance for advertisers ," a Google spokesperson said. Agency executives have also noticed Google sales people trying to push Performance Max to mid-sized advertisers. However, some people familiar with the product are skeptical of Google's sales strategy.

Persons: –, hasn't, Max, there's, We're, Sellers, We've Organizations: Google, YouTube, " Agency, Gmail, Meta

☆ Insider Today: Tech workers are bummed
▼ + stars: | 2023-10-17 | by ( Dan Defrancesco | ) www.businessinsider.com time to read: +7 min

AdvertisementAdvertisementIn today's big story, we're looking at why some tech workers don't love their jobs anymore. Many factors led to the shift, from significant layoffs in Big Tech to in-office mandates and financial pressure due to high interest rates. AdvertisementAdvertisement(Interestingly enough, Terrazas writes that workers in non-tech roles — like human resources and marketing — report the highest job satisfaction at Big Tech companies.) But it feels like tech workers themselves will end up having to do a bit of recalibration. Working in Big Tech has become a job like any other corporate gig.

Persons: Alyssa Powell, tech's, Aaron Terrazas, Terrazas, Insider's Hugh Langley, Grace Kay, Garry Gensler, Drew Angerer, Gary Gensler, Janet Yellen, it's, Satya Nadella, JASON REDMOND, ADAM GRAY, didn't, Israel, Don't, Rae Dunn, Jim Jordan, Jada Pinkett, Pinkett Smith, Will Smith, Goldman Sachs, Lockheed Martin, Johnson, Leah Kern, Joe's, Dan DeFrancesco, Naga Siu, Hallam Bullock, Lisa Ryan Organizations: Sigma, Insider Tech, Big Tech, Tech, Terrazas, SEC, Getty, LinkedIn, Tesla Edinburgh, Amazon, Republican, Bank of America Locations: Big, Israel, Ukraine, AFP, Tesla, Temple, El, New York City, York, San Diego, London, New York

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